1 min read

Hamilton High School: Enhancing the Fan Experience with Digital Tickets

Hamilton High School: Enhancing the Fan Experience with Digital Tickets

Brett Palmer, Athletic Director and Assistant Principal at Hamilton High School, loves seeing the development of his students throughout their time in high school. His favorite part of his job is helping students learn and grow from freshman to senior year.  

“Getting to see the student-athletes grow, watching them come in as freshman, and then developing into seniors... a lot of them get opportunities to go to the next level... that’s always the most fulfilling part,” Palmer said. 

 

Along with fostering the development of his students, Palmer works to give parents the best experience possible to see their children participate in school athletics.  

GoFan has been instrumental for Hamilton High School in improving the athletic experience for fans.  

“We’ve had nothing but amazing experiences with GoFan,” Palmer said. “Just the convenience, the ease, and honestly the customer service has been amazing.” 

Palmer continued to praise the customer service with GoFan during the initial transition to the platform and throughout their journey with digital ticketing.  

“Whatever we needed, GoFan was there,” Palmer said. “They were able to fly out and give all of our athletic directors, our secretary onsite training... the customer service was above and beyond.” 

Since switching to GoFan, Palmer noticed quick improvements to the event management process. 

“Everything is conveniently online, everything is digital, no more collecting cash and counting cash... it’s just the whole one-stop-shop,” Palmer said.  

Next Steps  

To learn more about why thousands of Athletic Directors choose GoFan, schedule a quick call with our team. 

PlayOn Sports Names Perkins Miller CEO; Founder David Rudolph to Lead Streaming and Analytics Business

PlayOn Sports Names Perkins Miller CEO; Founder David Rudolph to Lead Streaming and Analytics Business

ATLANTA, Oct. 22, 2025 — PlayOn Sports today announced the appointment of Perkins Miller as Chief Executive Officer as part of the company’s planned...

Read More
PlayOn Recognized as 2025 Pacesetter and Inc. 5000 Honoree

PlayOn Recognized as 2025 Pacesetter and Inc. 5000 Honoree

ATLANTA – PlayOn Sports, the proven innovator in high school sports fan engagement, has once again been honored with inclusion on the 2025 Pacesetter...

Read More
AD 360 - From Talk to Training: Stay Ahead of Winter Sports Season

AD 360 - From Talk to Training: Stay Ahead of Winter Sports Season

Winter sports may feel distant, butan experienced athletic director knows the weeks fly by faster than expected. As the fall postseason approaches,...

Read More